Past Events

Next GALA Live Webinar

Posted on

GALA Webinar

Do you want to learn what is the right formula for successful buyer-supplier partnerships?

Tune on our next GALA Live Webinar with Annya Sedakova-Bertram & Gwenola Trystram on,

THURSDAY, 18 FEBRUARY, 2016 – 08:00



You will learn that as buyers and suppliers of localization services, we strive to establish the right level of service under today’s lean operating models. EMC, a global leader in IT, is deploying a model for mutually beneficial partnerships with its localization service providers. In this webinar Gwen Trystram and Annya Sedakova-Bertram from EMC’s Globalization Team will focus on the value of capturing real-time quality results, the importance of service level agreements and the benefits of investing time in collaborative partnerships. Join us to learn more about the journey with our localization partners.

Can’t wait to see you there!


Women in Localization Names New Chair, Reveals Developments and Plans

Posted on

Women in Localization Names New Chair, Reveals Developments and Plans

by Marion Marking on February 9, 2016
Communications specialist, veteran journalist, and online editor at Slator who dreams of driving a Veyron on the Autobahn

It is no longer just about women in localization, but also about advancing the localization industry as a whole. So says Women in Localization (WL), an organization that seeks “to foster a global community for the advancement of women and the localization industry.”

Taking over as WL chair is Eva Klaudinyova, who manages linguistic services for one of the largest Silicon Valley companies.
The new mission of WL, formulated at its strategy planning meeting in December 2015, revolves around what the group calls “three pillars”: the global community in the industry, the advancement of women, and the advancement of the localization profession.

Currently with 2,136 members worldwide, WL is growing fast, largely driven by word of mouth among its present membership and social media (e.g., press releases and events that drive through to social media and LinkedIn membership sign-ups).

Most members come from the US, particularly the Bay Area, the Pacific Northwest, and the Northeast. The second biggest membership area is Europe (UK, Ireland, Germany, Catalunya). The Japan chapter, albeit a year old, is running strong, and the China chapter opened in October 2015.

So rapidly has membership picked up that the group is “trying to slow the growth of new chapters a little to focus on deepening the activities within existing chapters,” said Klaudinyova.

WL rotates chairpersons annually. Slator reached out to Klaudinyova and fellow co-founders and former chairs Anna Schlegel of NetApp and Silvia Avary-Silveira of Juniper Networks, as well as board member Allison McDougall of Lionbridge.

According to Schlegel, Senior Director for Globalization and Information Engineering at California-based NetApp, when the three founders started the group in 2008, there were “very, very low numbers” for women in the technology space, which the group aims to change as one of their pillars.

Schlegel pointed out how men would “help each other out at the high levels”―not so for women as there are not that many. She discovered that a lot of colleagues had a similar need, a network that would address the underrepresentation of women in their industry and tackle gender-specific issues.

While the group was born out of lack of diversity in places like Silicon Valley, as well as fewer opportunities for advancement for women, WL’s aim has since evolved.

Chapter meetings consist of professional development support (e.g., peer mentoring, career development panels), among other things. It has also formalized its partnership with the upcoming Globalization and Localization Association (GALA) conference, where the group hosts its own track, branded and marketed as being run by WL; no longer an informal gathering of member delegates.

WL was represented in the GALA 2016 panel that reviewed proposals for speaking at the conference; according to the group a marked change from “three years ago, when it was harder to get a seat at the table.”

WL is unusual in that it has no membership dues. Instead, it seeks sponsors from both the buyer and vendor side for its events. It is open to all women in active roles in the localization industry. Given the origins of its founding chapter in the US, however, women working in the enterprise IT space are still in the majority.

WL does not impose limitations on its membership as to industry vertical, and new members from the hospitality, life sciences, and, in particular, from the vendor side have been joining in greater numbers recently. They are also starting to reach out more to women working in the more tech-centric areas of internationalization.

Asked the inevitable question about the role of men in WL, the group stressed that men are welcome and can come to any event, but the podium and all leadership positions are reserved for women.

Women who wish to open a new chapter should contact WL, after which the proposed chapter will be evaluated. It takes up to three months to get a chapter up and running. The minimum requirements for a chapter to be rolled out are: one group manager, two assistant managers, and 15 members already signed up.

Ultimately, the rationale behind such a group existing in the localization industry—as in any industry—echoes the rally-cry of the Anita Borg Institute, which the group referenced in their conversation with Slator: “We envision a future where the people who imagine and build technology mirror the people and societies they build it for.”

WL is currently working on achieving an official not-for-profit status in the US.


Natural Language Processing Panel

Posted on

W.L. EVENT at Ebay on June 2, 2016

W.L. invites you to an evening to learn and discuss NLP. The panel, moderated by Anna N Schlegel, will be looking at current trends of NLP, and actual applications of understanding the power of language to drive change in the area of language, humans and computers!

Panelists from Adobe, eBay, NetApp, SDL, and Lionbridge will share their deep expertise and experience with NLP with the audience.

To register for this event go to: Natural Language Processing

We are looking forward to seeing you there!


WL Board


SAVE THE DATE — Our Next Networking Event is coming!

Posted on

Women in Localization Networking Event

It’s been a while since we had a networking get together, and January is the month to polish our resume and update our LinkedIn profile! So let’s start the new year off right – and put these two things together!

WHEN: Jan 19th from 6:00pm to 9:00pm

WHERE: Salesforce (900 Concar Drive San Mateo CA 94402)

Because of our limited space (40 people max), secure your place by registering HERE today!

Screen Shot 2015-12-24 at 12.35.37 AM


Women in Localization Launches the North-East Chapter

Posted on

Professional women working in the localization industry in the Northeast now have a place to go to find mentorship, networking, and professional development.

New York, NY November 30, 2015

Women in Localization, the leading professional organization for women in the localization industry, is pleased to announce the launch of the US-based North-East Chapter (WL NE).

The North-East region, encompassing Massachusetts, Maine, New Hampshire, Vermont, Connecticut, Rhode Island, New York and New Jersey, has a significant number of global companies, which, in turn, require localization and translation services.

“Women in Localization is expanding not only globally but also within the United States,” states Eva Klaudinyova, a co-founder of Women in Localization and Executive Board member in charge of chapter management. “The North-East chapter is a new addition to the Women in Localization headquarters based in Silicon Valley and the Pacific-Northwest chapter. The latest NE chapter joins our existing chapters in the US, Europe and Asia.”

Ora Solomon, the Manager of the Women in Localization North-East Chapter, goes on to state: “We are very excited to be launching this new chapter. Our primary hubs are Boston and NY, both of which suffer from a lack of networking opportunities in the localization industry. Having attended a few WL events in the Bay Area myself, I have seen firsthand the value of such a forum.”

The inaugural event of the Women in Localization North-East Chapter will be held in Boston on December 3, 2015. This networking event, planned in conjunction with WL Assistant Chapter Managers Rachel Ferris and Sara Vlahovic, will give all members a chance to meet and find out more about the plans for the Chapter. All new members are welcome.

To attend, please RSVP to Rachel Ferris

If you are interested in joining the North-East Chapter of Women in Localization, please contact Ora Solomon and join these two LinkedIn groups:

Women in Localization – Global Organization
Women in Localization North-East – WL NE

About Women in Localization
Women in Localization was founded in 2008 by Silvia Avary-Silveira, Eva Klaudinyova and Anna Schlegel, and is the leading professional organization for women in the localization industry with over 2,100 members globally. Its charter is to promote professional development, networking, and continuous education among its rapidly growing global membership. Started in the San Francisco Bay Area, Women in Localization has expanded its membership to include women across the globe, encouraging members to meet in other local geographies. To learn more, visit or


WL UK hosts An Evening with TAUS!

Posted on

WL UK hosts An Evening with TAUS! on 26 November 2015

Join Women in Localization UK for

An Evening with Taus! sponsored by SDL


Meet special guest Jaap van der Meer of TAUS

for an evening dedicated to MT/translation automation and translation quality

When: November 26, 2015

Time: Networking with wine and nibbles starts at 6.30pm (The event runs from 7.30pm-9pm)

Where: Holiday Inn, Camden Lock, London NW1 7BY

You are welcome to join us for a post-event meal – or just a drink!

Have a look at the menu and prices here and confirm your dinner choice to by 20 November. Drinks can be purchased from the bar.

Let’s start celebrating the holiday season early!

Meet our panel

Jaap van der Meer

Jaap van der Meer

Director, TAUS (Translation Automation User Society)

Jaap van der Meer was the founder and CEO of some of the largest global translation and localisation service companies in the 1980s and 1990s. In 2005 he founded TAUS, an innovation think tank and platform for industry-shared services for the global translation and localisation sector. TAUS offers among others a platform for translation quality evaluation and benchmarking and a platform for pooling and sharing of translation memory data. Jaap has written many articles over the years about the translation industry.

Ulrike Helck

Ulrike Helck

Senior Translation Project Manager, Citrix

Ulrike has 20 years experience in localisation and translation. She has been with Citrix for 15 years in different roles and was able to gain experience on the LSP side and in the automotive industry before that. She is currently the Senior Translation Project Manager with a special interest in agile localisation and machine translation.

Sarah Kemp-Ellis

Sarah Kemp-Ellis

Translation Line Manager, SDL

Since joining SDL in 2008, Sarah has moved up the ranks from Trainee to her current roles of Translation Line Manager and Senior Translator for German and Norwegian. Specialising in automotive and technical translation, Sarah combines the translation knowledge and post editing techniques acquired over the years to process a range of content and text types every day whilst overseeing a team of five translators.

Karin Nielsen

Karin Nielsen

Co-founder and CEO, Fluently

Karin is CEO at translation technology startup, Fluently. Prior to that, Karin was MD at Codex and Sales Director at thebigword where she worked with enterprise clients to implement complex localisation programmes. Karin has over 11 years’ industry experience, is a self-taught coder and is now interested in using AI to improve translation quality and efficiency.

Thank you to our sponsor:


SDL is the leader in global customer experience management. With its integrated Customer Experience Cloud, SDL solves the complexity of managing your brand’s digital footprint as it grows across multiple languages, cultures, websites, devices and channels. 79 of the top 100 global companies trust SDL technologies and language services to help create authentic, in-context customer experiences that drive demand and loyalty.

To find out more about Women in Localization UK, please email Francesca Farrell ( or Roberta Filippi (, UK Chapter Managers.

Women in Localization – a strong place for women to develop their careers in localization

Industry Trends & Innovation

Highlights from LocWorld29 in Santa Clara, CA

Posted on

As a 20-year localization industry veteran, I’ve been attending LocWorld conferences for several years in North America, Europe, and most recently, Asia. It’s always a whirlwind week of back-to-back meetings, networking events, and informative sessions. And, last week was no different! On behalf of Women in Localization, I’m delighted to share with you my Top 5 highlights of the week:

5. It’s so refreshing and inspiring to interact with students – the next generation of localization professionals. LocWorld29 had several students from Middlebury Institute of International Studies at Monterey (which happens to be my alma mater!) and Santa Clara University in attendance. I loved interacting with these students full of questions about the industry, career possibilities, and mentorships.

4. The LocWorld program is becoming more diverse, with a variety of sessions on topics from Sub-Saharan African linguistics to global marketing research insights, to in-depth localization software engineering best practices. There were sessions that genuinely appealed to every conference attendee demographic.

3. The Women in Localization lunch tables are always popular and well-attended. I had the pleasure of chatting about the slow disappearance of “words” with the person seated to my right, and about the appropriateness of crowd-based translation solutions with the person on my left. The food and conversations were amazing. Thanks, Ladies!

2. The “Internet of Everything” is here! This movement presents both a challenge as well as a threat to the localization industry. Language Service Providers who focus strictly on“words” are certain to struggle in the future. A broad services offering, including analytics, social intelligence, rich media, and distribution capabilities, will be critical for healthy growth.

1. My #1 highlight of the week was to Chair the “Celebrate the Diversity of Africa” fundraising event for Translators Without Borders ( More than 140 people gathered for conversation, cocktails, dinner, and entertainment to raise much-needed funds for this amazing, non-for-profit organization. The event raised almost $10,000. It was so rewarding to see clients, LSPs, and partners unite for this amazing cause. Thank you again to all who attended or contributed. Together, we are an impressive, powerful industry!

Allison McDougall

Allison McDougall (Board Member)

Allison McDougall began her career in localization on the client side at HSBC, and moved to the supplier side 16 years ago.  As a Vice President at Lionbridge, she is responsible for a global team of business development and account management professionals dedicated to helping some of the world’s leading brands with their customer experience management strategy.  Allison is based in Boulder, Colorado and is excited to help bring further visibility to Women in Localization through public relations efforts.

Past Events

GALA Webinar Series

Posted on


Envisioning the Perfect Enterprise Globalization Team – From Strategy to ROI

Anna Schlegel, NetApp
Held at 11:00 EDT (17:00 CEST) on October 8, 2015

Enterprises in the Silicon Valley and other hot “incubator areas” compete fiercely for positioning, revenue, and being first to market. But penetrating global markets doesn’t happen overnight. The machinery needed to launch and sustain global growth includes executive commitment, site investment, strong HR policies, legal compliance, partnerships, join ventures, and more. The one team that has a part in all of this is the globalization team. In this webinar, we’ll indulge our fantasies and describe what it would look like to have the ideal globalization team. It is comprised of the right professionals, it is highly functional, it is aligned with executives, and the team is full of morale and enthusiasm. It also turns out that it is not all about translation, or even strategy. Rather, it is about balance, alignment, and efficiency.

Please watch the recoding below:


Envisioning the Perfect Enterprise Globalization Team

Anna N. Schlegel

08 October 2015

Liesl Leary

Allison McDougall

Extending your Localization Team with LSP Resources

Liesl Leary, SDL and Allison McDougal, Lionbridge

11:00 EDT (17:00 CEST) 29 October 2015

Many companies have localization requirements beyond the capacity of their internal team, which often times consists of just a single person. These lonely localizers are tasked with enormous responsibilities and have little to no budget for additional headcount or for keeping up with best-practices and industry trends. What they may not realize is that their partner LSPs can offer so much, like technical expertise, terminology, strategy, and a lot of experience gained from all the work they do with a multitude of clients. In this webinar, presented by 2 of the largest localization vendors in the industry, you will learn how to tap into your LSP’s resource pool and technologies and extend your localization team. Allison McDougall from Lionbridge and Liesl Leary from SDL, both Women in Localization Board Members, will reveal secrets of working with LSPs (from both services and technology sides) that will ensure that you get ahead with your localization program.

To register go to: GALA Webinar Registration

You would not want to miss it!

Join the conversation ~


Women in Localization Board


Working Moms: 7 Strategies for Work/Life Success

Posted on

At the end of each summer, and as my kids head back to school, I breathe a sigh of relief. It signals the end of all day babysitters and camps, and means I can stop beating myself up about whether I was with them enough or created a respectable amount of fun.

According to a Harvard study, working moms shouldn’t waste anytime feeling guilty about having a career. In fact, it’s quite the opposite. Research shows that kids of working moms may fare better than those of their stay-at-home counterparts. Daughters of working moms on average will earn 23% more annually than those with non-working mothers, and the sons of professional women will grow up to be more helpful around the house. So maybe it is time to abandon that guilt after all.

Yet while the benefits for children of working moms become more apparent, these moms are still left with a tough balancing act. According to a Working Mother Research Institute survey on CNBC, working moms – even if they are the breadwinners – still do the majority of household chores.

Which begs the question, how do we as working moms find balance between demands of office and home without constantly feeling like we aren’t doing either job well? Here are seven strategies I’ve learned through the years that help me maintain balance and a positive mindset at work and home:

  1. Create blank space – Whether you’re a full-time employee or a part-time telecommuter, creating blank space in our personal lives can reduce stress at home and at the office. Creating margin might mean saying no to soccer, a son’s playdate or a dinner party. Without self-imposed blank space, I can easily become overwhelmed, over-worked and left feeling like I’m not doing either the job as mom or employee very well.
  2. “Strength in Numbers” – This is a slogan from the 2015 NBA finals champions Golden State Warriors, but one I’ve adopted for my own life. Every mom needs a group of women who are “her people.” It’s the mom you can call say “I’m running late, can you grab my child from school” to the friend that will blend her family with yours for a weekend hike. With these women, you’ll find strength and a sounding board, and create opportunities to share strategies on how to manage work and home life.
  3. Staff up – You have four loads of laundry, two proposals to write and three kids to drive to baseball, swim and gymnastics. If you’re a working mom, find a way to budget in some extra helpers. Hire a babysitter that can also do laundry and prep dinner. Set up carpools. Doing this will actually create more opportunities for quality time with your kids and in turn, you’ll feel less guilty about the time you’re away at that dinner meeting and you’ll feel more in control.
  4. Put your kids to work – I am obsessed with the book Cleaning House. In it, former White House staffer author Kay Wills Wyma conducts a 12-month experiment to “rid her home of youth entitlement.” She offers strategies to get your kids doing their fair share. We started this over the summer and it’s made such a huge difference in our family. You’ll be happier and have more time to focus on work and home, and surprisingly, your kids will gain satisfaction from pulling their own weight.
  5. Reflect and Respond – I have a friend that is probably one of the most productive and positive people you’ll ever meet. She’s a VP at California winery Hall Wines and I recently asked how she juggles work and parenting. Every night, she replays her day in her mind, reflecting on what worked and what didn’t. She develops new strategies to respond the day’s shortfalls, and employs them the very next day. Rather than get down on herself, she sees the day’s challenges as an invitation to make the next day better.
  6. To do lists – Yes, this seems obvious. However, making the list is only half of it. On most days, I lie in bed at night and make to do list for the next day. (Because I work with China, I’m up anyway.) After compiling my list, I re-order the tasks in a way that maximizes the time I have. For example, I know I write best in the morning, so I’ll put that task at the top of my list, and send emails and make calls later in the day.
  7. Exercise – Without it, we don’t get the endorphin rush. And without that, all of the little things around us can make us feel overwhelmed. When you exercise first thing in the day – I personally love Barre3 – you at least have one accomplishment you can feel good about. So that whatever the day brings, you will have that to fall back on, not to mention all of the health benefits associated with it!

As many of you kiss your children goodbye for school this month, remember that life without balance is like a car without gas. If the tank is empty, you can’t function. There are simple steps we can all take, and the above are the ones that work best for me. For more tips on balancing life and work, make sure you check out the next Women in Localization Event October 1 in Silicon Valley, “How Does She Do it All? Being a Superwoman in the Tech Industry.”

Elena McCoyElena McCoy (Board Member)

Elena is the Vice President for Global Communications at CSOFT International and is based in the company’s San Francisco office. Prior to joining the translation tech industry, Elena managed public relations campaigns across several vertical markets, from video games and handhelds to e-cycling and packaged goods. She holds a Bachelor of Arts degree from UCLA.

Past Events

How does she do it all? Being a Superwoman in the tech industry

Posted on


Join the Board of Women in Localization for this exciting panel.

Come, listen and interact with our incredible women panelists stemming from different cultures, backgrounds, job levels, family settings and see how they manage it all! It will surprise you!

According to the Center for American Progress, an independent nonpartisan policy institute, women make up 50.8 percent of the U.S. population, hold 52 percent of all professional jobs, but they hold only 14.6 percent of executive officer positions of Fortune 500 companies. We have a long way to go! “At the current rate of change, it will take until 2085 for women to reach parity with men in leadership roles in our country,” according to The Women’s Leadership Gap report. The report was issued in March 2014 from the Center for American Progress.

The moderator for this panel is Luciana Vecchi and the panelists are: Eva Klaudinyova, Teresa Marshall, Allison McDougall, and Stephanie Gabriel, all standing members of the Women in Localization Board.



• Thursday, Oct 1, 2015

• 5:30 for cocktail hour! Find us at the Poolside Foyer (1st floor by the pool)

• 6:30 pm for the Panel to start promptly, look for the Women in Localization signs


• Please meet us at: Hilton DoubleTree by Hilton Hotel San Jose – 2050 Gateway Place, San Jose

• Go to the Registration Table to let us know you are here and get your name tag. Look for this table on the 1st floor, at the Foyer

Register now!


• To register for our cocktail and panel discussion please go HERE!

• To register for IDW please go HERE!

Thanks to Information Development World for this opportunity!

We also thank Ccaps for sponsoring this event and offering a delightful Champaign toast during the panel!

We thank you, and we hope to see you at the cocktail and panel. This WILL be interesting!

The Board of Women in Localization

** Please note that this event will take place during Information Development World. You do NOT need to have registered for Information Development World to register and participate in this Panel. This Panel is offered at no cost to you.