Personal & Professional Wisdom

Time Zones, Languages and Cultures: Creating a Successful and Productive Remote Localization Team

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According to a study referenced in Scott Mautz’s article in Incmagazine called A 2-Year Stanford Study Shows the Astonishing Productivity Boost of Working From Home, remote workers are more productive and find it easier to concentrate when they work from a “private office” at home. Still, a lot of biases remain around remote employees who work from home, even though in localization it fairly common to work with teams distributed around the globe. Fortunately, many online resources from global companies like Trello and Zapier offer useful tips and best practices. We have also reached out to localization specialists with an invitation […]

Women that Rock

A Day in the Life of an Interpreter in the Gaming Industry

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Legal and medical interpreting assignments require a deep knowledge of specialized terminology to help people communicate. But there’s another kind of interpreting work that requires specialized lingo and research into empires, galaxies, and eras spanning from medieval quests to outer space exploits to post-apocalyptic worlds. These varied realms are all in a day’s work for Russian-English interpreter Kseniia Topolniak.  With revenues surpassing USD 116 Billion in 2017and expected to reach USD 130 Billion by 2020, gaming is one of the fastest-growing sectors of the localization and interpretation industries. This explosive growth is fueling the demand for specialized gaming interpreters to assist at […]

Industry Trends & Innovation

GALA Munich Conference 2019

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500 Globalization and Localization Professionals in Germany for a Key Industry Event From March 24thto 27th, the city of Munich hosted the 2019 edition of the GALA annual conference. With its unique networking opportunities, insightful discussions and moments of fun, the GALA conference proved again to be a must-attend event for globalization and localization professionals. This year the topic of Artificial Intelligence held the spotlight. The program included presentations from expert speakers from a great variety of backgrounds: LSPs, translators, linguists, academics, researchers and so on. The talks offered very interesting insights on the advantages of recent technology advancements and […]

Industry Trends & Innovation

Cooperation Between Universities and LSPs: Is It Worth It?

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How many post-graduate internship programs does your company start in a year? And how many of your selected candidates are actually familiar with the industry’s technologies? Hiring managers probably think that taking the responsibility to train and form new people costs more money and energy than hiring someone who is experienced and can perform the job from day one. As a young business owner, I value young talent along with the possibility for newbies to understand where they fit best within the industry. Internships give both sides a six-month “grace” period (this is how long they usually last in Italy) […]

Personal & Professional Wisdom

If You’re Looking for a Summer Internship, You’ll Want to Read This

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As summer approaches, students across the country are getting busy looking for an internship. At the Middlebury Institute of International Studies (MIIS) at Monterey, that work starts months in advance. Helen Jung and Amy Liu are currently finishing up their studies in Translation and Localization Management (TLM) at MIIS. We asked them to tell us about their experience preparing for their internship. Make sure to take notes because they share excellent tips! How did you find your internship? Helen Jung: During my very first semester at MIIS, I visited the MediaLocate booth at the Career Fair on campus and had […]

Blog

GALA 2019 Munich Explores Artificial Intelligence in the Language Industry

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As LocWorld39 in Kuala Lumpur ends, another big event in the language industry is waiting to start. Swooshing across the globe from Asia to Europe, localization professionals will be meeting again at the end of the month to participate at GALA’s 2019 annual conference, taking place in Munich March 24-27, 2019. A jam-packed agenda has been shaping up with a main focus on the exciting yet still unsettling relationship between humans and advanced technology in the language business. Is it a friendship or a battle? Is artificial intelligence friend or foe to our business? These questions will be explored, as […]

Blog

Transcreation Quality – What Defines It?

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Measuring translation quality has evolved with tried and tested metrics to evaluate linguistic accuracy and fluency. More often than not, these measurement techniques are applied to transcreation when a different approach may be more beneficial. Since creativity is at the heart of transcreation, the standard quality metrics often won’t cut it for measuring whether the messaging hits the mark or not. Instead, we need to think differently and combine the measurement of two components – 50% linguistic quality and 50% content creation quality. Transcreation is about recreating the emotional impact and meeting the content objective from one language to another. […]

Personal & Professional Wisdom

Balance for Better – International Women’s Day

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Happy International Women’s Day to the AWESOME women around! It’s time to embrace the women power and leaning in together!  This is the year of “Balance for Better”. Excellence does not differentiate between genders rather it recognizes talent and taking it to the next level. In today’s times’ workplace gender equality can only be achieved where employees are able to get similar rewards, opportunities for similar roles, equal pay, equal recognition regardless of gender.  Each time you add a new employee to your team, you are bringing in a new perspective to the entire group. As much as globalization is important to take your business to the […]

Blog

A Tech Writer’s Handbook for Globalization

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Pressure caused by the ever-increasing need for faster, more efficient and more accurate communication is pushing tech writing professionals to reinvent their work. When it comes to versatile writing and international communication, Andrew Owenhas really seen it all. His career as a journalist, sailor and a tech writer (since 2006) has carried him from misty London and Dublin to New York, Sydney, Auckland and Wellington and from large international tech corporations to start-ups. Despite being busy with a new project in Dublin, Andrew arranged time for an interview and shared the following “top tips” about recent trends in the field. When […]

Blog

8th March 2019 – What better day to celebrate than International Women’s Day?

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With Spring just around the corner (here’s me being wildly optimistic about the British weather…), my thoughts turned to what exciting things will be happening in our industry and others where women are excelling and moving up in their roles, careers and life aspirations. Will you be celebrating those special friends in your life who go out of their way to help others succeed? What about those colleagues who quietly keep their head down at work but do an amazing job and never draw attention to themselves? Or perhaps you yourself have excelled in something over the past year. We […]