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WLGC: Many colors of India

April 20, 2023 @ 10:00 AM - 11:30 AM

India – The largest emerging market. The common misconceptions, challenges, opportunities & why traditional localization does not work

Unity in Diversity – slogan that India is known for across the world. India is the new frontier where localization will dominate India’s digital revolution. But all this has not come easy for India, a country which is known for its multilingualism and early adoption of English as an official language. Through this event we will learn about the common misconceptions, challenges and opportunities and why traditional localization does not work in India. We will also listen to the experts talk about how the government along with representation from the Translation and Localization Industry is building the required infrastructure to boost localization and give it the required attention.

The event will be a panel discussion with Rebecca Ray – CSA, Lamiya Manghnani – Localisation Head at VMC and Sandeep Nulkar – Founder BITS Private Limited, FICCI Co-Chair

📅 Date: 20 April 2023

Time: 10:00 AM – 11:30 AM, Pacific time

🔗 Location: Online

Agenda

  • Intro of Women in Localization & Global Community
  • Introduction to the panelists
  • Presentation
  • Q&A

This event will be hosted and moderated by the Events and Content team within Global Community of Women in Localization.

Speakers:

Sandeep Nulkar – Chairman Indic Internet & Language Technology Subcommittee, India

He is Founder of BITS Private Limited (www.bitsindia.co.in), the industry’s preferred Language Service Provider that offers an array of language services in all major foreign languages to over 1600 clients spread across 20 countries.

He is also Co-Chair of Federation of Indian Chambers of Commerce and Industry (FICCI) for the National Task force on Multilingual Internet & Universal Acceptance. FICCI is the oldest, largest and the apex business chamber in India.

Rebecca Ray, Senior Analyst, CSA Research

In her work as a senior analyst at CSA Research, Rebecca Ray’s primary focus is global digital transformation, enterprise globalization, localization maturity, social media, and global product development. Her other coverage areas include crowdsourcing, transcreation, and internationalization. Since the 1980s, Rebecca has focused on designing, testing, adapting, and marketing high-tech products outside of the United States. She managed worldwide product design, localization, and marketing for successful products sold internationally by IBM, Netscape Communications, Remedy Systems, Symantec, and Sun Microsystems. She graduated summa cum laude with a master’s in Latin American studies from Indiana University.

Lamiya Manghnani – Localisation Head at VMC, Ambassador India at LocLunch™

She has 20+ years of experience in localization industry and have explored how global brands and its digital assets would differ if localized as per the native audiences in India. She will share insights of her challenging journey to understand how adaptations change the tide for local audiences.

🔴 This live event will be hosted on Zoom and it will be recorded. It’s free to attend but you have to register through Eventbrite so we can email you the Zoom login details.

The event is open to everyone but the recording will only be available to Women in Localization members.

📢📢📢 Not a member yet? Sign up here!

Membership is completely free and provides…

  • Access to member-only content, such as recorded events, webinars and resources, our job board
  • Discounts to events organized by our partner organizations
  • Camaraderie, networking and support from our members worldwide
  • …and much more! 🙂

If you find this event interesting, consider sharing with your friends and colleagues so they can register on Eventbrite. Everybody is welcome to attend the live event and join the wonderful W.L. community of 5,000+ localization professionals.

If you have any questions, please contact us at [email protected]

We hope you can join us!

Women in Localization Global Community

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Details

Date:
April 20, 2023
Time:
10:00 AM - 11:30 AM
Website:
https://www.eventbrite.com/e/wlgc-many-colors-of-india-registration-594853572047

Organizer

Women in Localization Global Community
View Organizer Website