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category: Industry Trends & Innovation

Career Access in Times of AI Disruption

AI is transforming localization at an incredible pace, yet access to clear, relevant, and confidence-building education about AI hasn’t always been equal. One of the missions of Women in Localization is to empower women in the industry to lead in the AI era by breaking down structural barriers, amplifying global voices, and accelerating women-driven innovation. […]

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A Year of Progress and Connection: Reflections from Women in Localization’s 2024 Chapters

Women in Localization’s international community continues to grow. In 2024, we added five new chapters — Türkiye, Madrid, Portugal, Switzerland, and Brazil. We caught up with the Chapter Managers from Madrid, Brazil and Türkiye to hear about their first year and how their local communities are coming together. Looking back at your first year, what […]

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What’s Next? Embracing AI’s Impact in Localization Through Advocacy and Empowerment

As LocWorld54 Monterey (the localization industry’s premier event) approaches with the theme “What’s Next?”, professionals are puzzled once again over a pivotal Microsoft research report titled “Working with AI: Measuring the Occupational Implications of Generative AI.” This report draws from 200,000 anonymized and privacy-scrubbed conversations between users and Microsoft Bing Copilot, calculating an AI applicability […]

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Women in Localization Launches WeShape AI

Unleashing Women’s Innovation to Lead the Future of AI and Globalization The future of globalization is here, and it’s powered by artificial intelligence. But while AI is transforming our industry, women remain significantly underrepresented, particularly in technical and leadership roles. At Women in Localization, we see this not just as a challenge, but as an […]

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How AI is Accelerating Time-to-Market for Multilingual Campaigns

In today’s competitive global marketplace, the ability to rapidly deliver marketing campaigns across multiple regions is a critical differentiator for international brands. Consumers expect personalized experiences in their own language, and companies must meet these expectations at lightning speed. Enter AI: a transformative force that is reshaping how brands manage multilingual marketing campaigns, helping them […]

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Vendors are as Valuable as Clients

In the Translation and Localization industry, it’s common to find companies that are deeply committed to a client-driven culture and behave worship-like toward the ones buying the service. We spend most of our energy and efforts making sure the clients get exactly what they asked for and more. They certainly deserve our best, and we […]

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Doing More With Less in a LanguageAI World

Macroeconomic uncertainty means businesses must find ways to grow with less. As budgets get squeezed, an increasing number of localization managers are finding themselves on smaller teams — or even on teams of one. In addition, with the buzz around advancements in AI, all localization teams, large and small, are under immense pressure to use […]

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Ready, Steady, GO: Exciting Globalization and Localization Trends for 2022

The global pandemic has left a permanent mark on the economy and businesses worldwide, rapidly ushering in new trends and changing the way we work. COVID-19 changed the world we thought we lived in. While 2020 was a daunting time, the new way of conducting business—mostly remote and on video rather than in person—has also […]

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Conversations on Localization: Exploring Now and Looking Ahead

With more customer interactions moving online, a lot of important discussions are happening in the localization industry. Companies are looking to optimize their localization programs and scale their efforts to match demand, and many are wondering how to take the next step. At this year’s Ascend event hosted by Lilt, we are bringing together women […]

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Gender Equality in Localization: An Ongoing Conversation

If you’re fortunate, you work for an organization that has a clear commitment to gender equality. One that values the diverse experiences and perspectives of all employees, knowing that it helps drive business results. Studies have proved this, after all. Companies with female executives are more likely to outperform those with fewer women executives, or […]

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