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category: Blog

Seeing the Upside: Lessons Learned from Early Career Growth

The day I told my mom that I was pregnant, she cried. And not the happy tears that one expects with a pregnancy announcement, instead, they were tears of immense fear. I was 18, a freshman in college studying economics, with a full scholarship and my whole life ahead of me.  We decided to keep […]

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Ready, Steady, GO: Exciting Globalization and Localization Trends for 2022

The global pandemic has left a permanent mark on the economy and businesses worldwide, rapidly ushering in new trends and changing the way we work. COVID-19 changed the world we thought we lived in. While 2020 was a daunting time, the new way of conducting business—mostly remote and on video rather than in person—has also […]

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From Student to Nomad Freelance Translator Tales from Marta Volpi’s Journey around the World

Can you imagine packing everything for your gap year, crossing the ocean and starting off as a nomad freelance translator from a tiny van in Melbourne, Australia? That’s exactly what Marta did in 2015, just after she graduated from Translation and Interpreting Studies in Trieste, Italy. Marta is an Italian translator, interpreter, digital content creator […]

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Member Spotlight – Molly Naughton

Tell us who you are Molly Naughton Where around the world are you based? USA What do you do in localization/globalization world? I’m the CEO of AiaTranslations – a life sciences consultancy Why did you join this amazing community? To learn from and celebrate other women in my industry What would you say is the […]

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Why you should integrate SEO in your localization workflows

The International SEO Process The importance of digital marketing has grown exponentially in the last few years. Digital marketing can help companies create brand awareness, engage with their customers, build trust, and much more. SEO is one of the key elements of Digital Marketing. SEO not only helps you build better relationships with your target […]

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Gender Equality in Localization: An Ongoing Conversation

If you’re fortunate, you work for an organization that has a clear commitment to gender equality. One that values the diverse experiences and perspectives of all employees, knowing that it helps drive business results. Studies have proved this, after all. Companies with female executives are more likely to outperform those with fewer women executives, or […]

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Member Spotlight – Rivka Kroes

Tell us who you are Rivka Kroes, a Dutch Localization Professional and the Membership Manager for the W.L. Netherlands chapter. Where around the world are you based? In the Utrecht area of the Netherlands. What do you do in localization/globalization world? I work in production, initially as a Project Manager and now in Quality Control. […]

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Surviving: 3 ways to make sense in a pandemic world

When I graduated with my Bachelor’s degree from the University of Colorado-Boulder, I hadn’t the faintest idea of what was ahead for my career. A career in Linguistics and Chinese? What do I do with a B.A. in that?  Upon graduating in 2011, I wasn’t exactly sure how to apply my degree towards a “new […]

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We are not an Island: 4 Steps to Increase Management Buy-in for Localization

Whether we are offering advice to clients or supporting localization efforts for other departments in our organization, I think there is one thing we should bear in mind: we are not an island. In the last twenty years, translation and localization has been gaining attention across all industries. More and more companies have a dedicated […]

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Touch the Rainbow!

It is the end of another week. Here I am sitting at my desk, looking back at my past. With numerous ups and downs in the personal and professional journey, I have arrived at a point where I can clearly see the vivid colors which filled my life. People might look at the traces of […]

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