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category: Personal & Professional Wisdom

Working from Home is Nothing Futuristic for the Localization Industry

If you think of the real beating heart of our professional world, i.e. the millions of freelance translators working from their own homes, it’s easy to realize that remote work has been instilled in the DNA of our industry globally since forever, as a true enabler of anything we do. Every day, remote interpreters help […]

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Subtitling for OTT Platforms in India: Overcoming Challenges

Agencies are facing major challenges with resources and tech infrastructure while trying to meet the ever-increasing localization demands of OTT platforms in India. Many of these challenges exist for other world languages too. TRANSLATORS ARE NOT AN EXACT FIT FOR THE SUBTITLER ROLE No doubt there are many LSP’s in India who sell translation and […]

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A Day in the Life of a Hindi Subtitler

I have been working for the past three and a half years as a Hindi subtitler with over two dozen global agencies who provide subtitling for OTT platforms. It has been a great experience with its share of ups and downs. I have come across great linguists and empathetic project managers who inspired a shared […]

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The Evolving OTT Market in India

THE OTT SCENARIO IN INDIA Since the launch of India’s first OTT platform BIGFIX in 2008, the OTT market in India has been continuously evolving. There are now about 40 OTT players in the market, ranging from global OTT platforms Netflix and Amazon Prime Video to local Indian platforms like Balaji ALT, Sony’s Liv, MX […]

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Types of Translation Scams and How to Avoid Them

With the increase in communication through the internet, scammers have found ways to practice among the people. The translation industry is no exception and is vulnerable to a wide variety of scams. At times the scam happens innocently without you knowing, only to find out after the damage is done. Unless you understand the red […]

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If I Knew Then What I Know Now: Career Advice from Localization Industry Veterans

Starting out in a career can come with many challenges. The localization industry is no different. As you get through your first three months, then six months, then one year, things start to get easier and you learn that you can face the challenges that are thrown at you. For those of you that have […]

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How to Build a Successful Localization Internship Program

As the school year draws to a close, we head into summer internship season. While more and more companies are offering localization internships, for some busy teams, it can be a challenge to invest in training someone who will only be around temporarily. With the right balance, internships can truly be win-win, so we asked […]

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Tips for Delivering High Quality Subtitles

Being a professional subtitler for three yearsI have learned a lot from my mistakes and mentors. Here are a few tricks of the trade that help improve the quality of subtitles. Although these examples are in Hindi, the tips are helpful for subtitling in general. Do Not Translate A big no in the subtitling world […]

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Women of Silicon Roundabout – Women Leading Technology – Women of Inspiration

Are you attending the tech event of the year – Women of Silicon Roundabout – in London this June? If not, and you’re looking to progress your career, keep up to date with what’s happening in the industry, or simply want to hear some inspiring leaders share their thoughts and wisdom, you need to book […]

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Time Zones, Languages and Cultures: Creating a Successful and Productive Remote Localization Team

According to a study referenced in Scott Mautz’s article in Incmagazine called A 2-Year Stanford Study Shows the Astonishing Productivity Boost of Working From Home, remote workers are more productive and find it easier to concentrate when they work from a “private office” at home. Still, a lot of biases remain around remote employees who work […]

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